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Masteos

THE CHALLENGEMateos is a practical software can come in handy for anyone. Whether it’s an international corporation or a local flower shop owner, Masteo’s customers often tend to use personal email addresses that are difficult to associate with an entity or individual.The company needs to pinpoint the defining characteristics of its existing database to understand the type of customer they have in order to better target their need and adjust their marketing campaign.THE SOLUTIONData enrichment generated by our team allows Masteos to do a segmentation of their audience, according to the data gathered, so we were able to design customized ad campaigns in line with the demand on the market. No more mass marketing but specifically constructed ads that would target their main customers.On a total of 74 000 demanded, 57 559 contacts were fully enriched with +50 data points. More viable information gathered on each client (mainly job title and average revenue) enabled them to elevate their profiling process, advertise more precisely, and, of course, ultimately generate more revenue revolving on a targeted marketing agenda.

Enrich data to design a targeted marketing campaign

Marketing Strategy

Data Analysis

Masteos with Maxime Ferret - Revenue Ops

Ringover

Ringover is one of our best clients, we have done a lot of assignments for them. From the complete enrichment of their CRM with +50 data points, the generation of automatic leads thanks to event data to the automation of their lead qualification system, they have trusted us for more than 2 years now. I detail here one of our last mission for them: automation of their lead qualification system:THE CHALLENGERingover was receiving a large volume of sign-ups on a daily basis - around 800 per day - but was struggling to qualify and prioritize these leads. They didn't always know who was behind the email addresses they were receiving, making it difficult to gauge the potential value of each lead. This made it difficult for Jean-Samuel, the owner of Ringover, to effectively allocate his time and resources.THE SOLUTIONJean-Samuel turned to us to create an enrichment workflow that could help him identify the people behind the email addresses and gather more information about them, including their job title and company. This allowed Jean-Samuel to get a better understanding of the potential value of each lead, and to make more informed decisions about which leads to pursue first.This enrichment workflow allowed Jean-Samuel to more effectively qualify and prioritize his leads, resulting in a 34% increase in sales conversions. This meant that Ringover sales team was able to close more deals and generate more revenue for the company.In addition to the increase in sales conversions, Reverse Contact also saved Ringover sales team +20 hours per week in manual research time. This allowed him to redirect his efforts towards other important tasks, leading to a 25% increase in overall productivity for Ringover sales team.Overall, the use of Reverse Contact helped Jean-Samuel to improve his lead qualification and prioritization processes, ultimately leading to increased efficiency and success for Ringover.

Data enrichment to qualify and Prioritize leads pipeline.

Make

Sales Strategy

Ringover with Jean-Samuel Najnudel - CEO

Smappen

THE CHALLENGEAs a popular and highly effective tool, Smappen receives a large number of sign-ups for their free trial product on a daily basis - around 1000 per day. However, many of these sign-ups were coming from personal email addresses like "@<a href="http://gmail.com" rel="noopener noreferrer nofollow" target="_blank">gmail.com</a>", making it difficult for Laurent and the team at Smappen to qualify and prioritize their leads. Without knowing who was behind the email address, it was hard for them to route the leads effectively. As a result, only a small percentage of the trial users - approximately 2% - were considered qualified leads.THE SOLUTIONTo overcome this challenge, Laurent and his team turned to us. We create an enrichment workflow for their need, they were able to find out more information about the individuals behind the email addresses - including their job title, company, and industry. This allowed them to more effectively qualify and prioritize their leads, and even route them based on company data like industry and company size.Since implementing our enrichment process, Laurent and the team at Smappen have been able to significantly improve their lead qualification and prioritization efforts. By having access to more detailed information about the individuals behind the email addresses, they have been able to convert a higher percentage of trial users into qualified leads. In fact, the percentage of qualified leads has increased by 4 times.

From Personal Emails to Qualified Leads: How our team helped Smappen

Procurement

Smappen with Laurent Leclerc - Co-founder & Business developer

Appetize

THE CHALLENGEAppetize gives prospective buyers the opportunity to test out its software for free using a sample version of the application. People join up in enormous numbers (approximately 250 per day, or 7500 per month), yet only about 5% of these people are considered quality leads. Some individuals only want a free way to use a browser to access their mobile apps (they never pay for this tool), which causes a consequent amount of potentially lost opportunities.THE SOLUTIONWe create an enrichment workflow to get all the business data from email sign up (even personal one), Appetize is now able to convert such arbitrary addresses into qualified leads for potential customers. Businesses are able to readily assess which applications are qualified and which are not up front if they are able to identify the email owners. We directly integrate this enrichment in Appetize qualifying workflow.

How our team help Appetize.io turn random sign ups into clients

Appetize with Rogier Trimpe - VP Revenue

Forest Admin

THE CHALLENGEAn infinity of random email addresses that are impossible to associate with an individual or a company that leaves a bitter taste of FOMO on the potential business opportunities that could be hidden behind that contact info.The company has a volume of 485 emails (personal and professional) to enrich per week, meaning approximatively 2K a month, including an average of 1500 personal addresses, or what we like to call potential dead ends (a very consequent amount).THE SOLUTIONFasten the lead qualification process. Forest admin's clients is mainly composed of developers working for big companies. In order accurately qualify and prioritize the prospects list according to their need for the services and potential added value, having a great return on personal email addresses, takes special care in associating the contact info to the LinkedIn profile of an employee and enrich that return with company-related data.The enrichment workflow we create for Forest admin was able to fully enrich 72% of the email addresses gathered from their CRM database, which ended up allowing forest admin to have more visibility, find and activate potential leads that would have gone under radar.

Reverse contact was able to fully enrich 72% of email addresses from Forest Admin's website database, providing greater visibility and enabling the activation of potential leads that would have gone unnoticed.

Forest Admin with Tancrede Le Merrer - Head of sales

Ruul.io

THE CHALLENGERuul was looking into the employment status of its users to see how many freelanced full-time and how many held other full-time jobs. It is essential to constantly update and enrich that data as they have thousands of freelancers to manage via the platform. The company required to search for users by email address and discover their up-to-date LinkedIn profile urls, complete with current job titles, employers, and other relevant information.THE SOLUTIONThe business was already familiar with other data enrichment tools like ZoomInfo, and Phantombuster, but phantombuster's results were deemed insufficient for this project, Zoominfo's standard product function was different. They did some investigating and discovered that our team is the ideal solution to their problem. So we helped them to do a one shot enrichment of their CRM to be able to do their market research. Then, we automatically integrated this enrichment to each new person who enters the CRM.

How our team helped Ruul.io to automate its CRM enrichment

Strategy Consulting

Ruul.io with Barış ASA - Growth Manager

We specialize in hunting down all types of data for your business. With over 5 years of experience and already 3 enrichment tools created, we're dedicated to providing you with the most comprehensive and up-to-date data possible, no matter how complex or difficult it may be to get it. Trust us to be your data hunting experts and help you stay ahead of the competition.

Data Hunter & Visum Co-founder 

Maximize the potential of your CRM with personalized data solutions that provide insights for informed decisions or conatct information to increased sales.

Supercharge Your CRM with Custom Data

Do you want to know who your competitors are selling to? Our cutting-edge technology allows us to extract data from your competitors' websites and identify their users.

Discover Your Competitors' Customers

Whether it's for a few lines to be scraped every day or tens of millions of hits. We will help you get all the data you want from any website. Even the most protected ones.

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