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![Domoscio logo](https://cdn.collective.work/clpjtn2p7032o79f42weohop4.png)
Domoscio
•HR & Future of work•Small
SEO Success: Boosting Domoscio to Top 10 in 'Adaptive Learning' Rankings
Domoscio's adaptive learning solution achieved a remarkable SEO transformation, ascending to the top 10 in Google's 'Adaptive Learning' rankings. This was realized through a year-long, comprehensive SEO strategy encompassing both on-page and technical optimizations, resulting in enhanced website performance and content visibility.
Client Challenge:
Domoscio sought to enhance their institutional website's visibility and performance. The primary objectives included achieving first-page ranking on search engines for the keyword set “Adaptive Learning” and improving the existing content on their website.
Provided Solution:
I conducted a comprehensive SEO audit which included an On-page analysis (keyword research, semantic field, meta descriptions, alt-tags) and Off-Page/Technical strategies (website speed, architecture, image optimization, redirections, and a link-building campaign). I developed a year-long SEO strategy involving various stakeholders, provided consulting sessions, and created a guide for team members responsible for creating SEO-optimized content for Domoscio. Additionally, I compiled a list of technical optimizations for the internal IT service.
Project Duration:
The project spanned over one year, during which continuous optimization and monitoring were conducted to ensure the achievement of set goals.
Quantifiable Impact:
The project resulted in a significantly faster website. Impressively, Domoscio's ranking for the keywords “Adaptive Learning” improved from the 16th position in 2021 to the 10th position in 2023 in Google's organic search results.
Members
Expertises
From
Sep 2021 to Oct 2022