After raising 1,6M€ and validating early PMF (Product Marketing Fit), Getinside reahced out to Share to solve its top sales challenges:

1 - Need to reach a critical volume on the merchant side of their platform
2 - No prospection "secret weapon" had been identified yet
3 - The sales activity was relying on inbound only. The acceleration required to switch on a B2B outbound strategy to match the expected growth pace

We built our proposal from the following OKR plan (main guidelines):

1 - Audit the sales cycle and team skills
2 - Define market segments, sweetspot and associated value proposition for each
3 - Set-up the new CRM (Hubspot)
4 - Focus outbound prospection to close 30 first customers. Structure learnings before scaling next
5 - Acceleration from 30 to 200

Here's how the mission was rolled-out (4 months):

1 - Bottom-up Plan to define ressources needed to reach Sales obj (2 hires needed)
2 - Audit of the sales cycle: set-up of Hubspot + prospection tool-stack
3 - Hiring sprint: 2 SDR hired within 1 month (sourcing strat, hiring pipeline & process, interview scripts, etc)
4 - Prospection rush: weekly training / Mail templates and sequences / Call training sessions
5 - Launch of the Sales playbook
6 - Weekly follow-up on objectives and fine-tuning of next steps